Domain name versus is kinda like a Tumblr account on steroids.

Whereas is like a grownup website that makes you professional. is hosted by WordPress, there are themes to choose from, can change widgets. is self hosted, requires a domain (name,, gandi, namecheap, hover)

  • a good domain name is your brand name or main product name/description
  • easy to spell, typically
  • nice to throw in a common search term for your industry, if it works

Think of the sites that you visit and what their domain name is.
Type a search term that you think someone searching for a site like yours would use in Google. Note what sites come up and what their domain name is and keywords.